Portfolio 2 — LEXANDER REED

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LEXANDER REED

LEXANDER REED

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Zoro.com

Zoro.com

Forte Group

Forte Group

RLAC

RLAC

Freelance Work

Freelance Work

Class Project

Class Project

Unity Experiments

Unity Experiments

Personal Project

Personal Project

Internship at Delta Institute

Internship at Delta Institute

All Case Studies

HIGHLIGHTS: 4 Million Product E-commerce Platform, Homepage Redesign, Sketch Wire-framing and User Flows, UserTesting.com Qualitative Research, Google Analytics and Clicktale Analysis, Optimal Workshop Taxonomy Testing, Baymard Heuristic Evaluations, Design Thinking Workshops

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HIGHLIGHTS: Tablet Touch Interface Design for Tractor and Sugar Cane Harvester, Research Synthesis, Competitor Analysis, ISO Symbol Icon Audit and Redesign

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Rent Like A Champion

Rent Like A Champion

HIGHLIGHTS: Home Sharing Website Featured On Shark Tank, Service Blueprint, Persona Mapping, UX Strategy, UX Research, Service Design, Insight Synthesis

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Freelance Design

Freelance Design

HIGHLIGHTS: Freelance Design Work for SMEs, Website and E-commerce Consulting, Adobe Photoshop, Adobe Illustrator, Print and Digital Graphic Design

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All Star Bikers

All Star Bikers

HIGHLIGHTS: All-Star Bikers Personal Project, Mobile App, UX Strategy, UX Research, Insight Synthesis, Story Mapping, Information Architecture, Wireframes, Axure

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Delta Institute

Delta Institute

HIGHLIGHTS: Product Design Internship, Startup, Nonprofit, Discovery Phase, User Personas, Longitudinal Testing, Usability Testing, CRM Implementation, Graphic Design

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HIGHLIGHTS: Class Project, Mobile App, UX Research, UX Strategy, Insight Synthesis, Agile Project Management, UI Design, Usability Testing, Prototyping

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HIGHLIGHTS: Personal Design Project, Game Design, Unity 3D, UI Design

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